Source: https://orderli.com/en/integrations/meta-pixel
Title: Meta Pixel and Conversions API for ordering pages | Orderli
Description: Your Meta Pixel on your Orderli ordering page, plus purchases server-side through the Conversions API. With cookie consent for your guests.

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[← All integrations](https://orderli.com/en/integrations)

# See which ads bring in orders.

Put your Meta Pixel on your Orderli ordering page. With an access token, Orderli also reports every purchase to Meta directly, so Ads Manager shows what your campaigns bring in.

## What syncs between Orderli and Meta Pixel

Everything marked yes goes across automatically.

| What | Does it work? |
| --- | --- |
| Your pixel on the ordering page Your Meta Pixel sits on your Orderli ordering page, just as on your own website. | Yes |
| Purchases server-side With an access token, Orderli also sends every purchase to Meta directly (Conversions API), so it counts even when the browser blocks the pixel. | Yes |
| Table, takeaway or delivery With a purchase, Orderli passes on whether it was an order at the table, for takeaway or for delivery. | Yes |
| Cookie consent Without your own Cookiebot, Orderli shows a basic cookie banner. With your Cookiebot id, your ordering page uses your Cookiebot settings. | Yes |

What the integration costs is on the pricing page. [See pricing](https://orderli.com/en/pricing)

## How you go live with Meta Pixel

We do the technical work. You tell us how your venue runs.

1. Add your pixel id You add the id of your Meta Pixel in the Orderli dashboard.
2. Add an access token With an access token from Events Manager, Orderli also reports purchases to Meta directly.
3. Place a test order Order something yourself and check in Events Manager that the purchase comes in.

## Venues already using Orderli

- Van der Valk
- HEMA
- Fletcher Hotels
- De Bartel Groep
- Bierfabriek
- Grote Markt Den Haag
- Van Asch
- Foodhallen
- Schiphol

## Questions about Meta Pixel

Do I need an access token?

Not for the pixel itself. You do if you also want to report purchases server-side; you create that token in Meta Events Manager.

What if a guest does not accept cookies?

Then measuring follows their choice. Without your own Cookiebot, Orderli shows a basic cookie banner; with your Cookiebot id, your ordering page uses your settings.

Can I use Google Analytics as well?

Yes. The Meta Pixel and Google Analytics 4 work side by side, and you set both up in the same place in the dashboard.

Your question not here?

## Other data integrations

- [**Webhook API** For an in-house POS or ERP: orders go to your address. View the integration](https://orderli.com/en/integrations/webhook-api)
- [**Google Analytics 4** Your GA4 measurement id, each step from view to purchase on or off. View the integration](https://orderli.com/en/integrations/google-analytics)
- [**Untappd for Business** Search a beer and its details fill in your menu. View the integration](https://orderli.com/en/integrations/untappd)
- **Google Tag Manager**: Your Google tag or Tag Manager container on your ordering page.
- **Cookiebot**: Your Cookiebot banner, so tracking follows your guests’ choice.
- **Orderli API**: API tokens with scoped permissions and handover to the checkout.
- **Ordering widget for your website** (In development): Ordering and checkout embedded in your own or a partner’s website.
- **Make and Zapier** (On request): Automations to Sheets, Slack or your CRM.

[All about data and API](https://orderli.com/en/integrations/category/data-and-api)[All integrations](https://orderli.com/en/integrations)